Overview

About SmartSites

SmartSites is an award-winning website design and digital marketing agency with a focus on search engine marketing (SEO & PPC). SmartSites was founded by brothers Alex and Michael Melen, who grew up with a passion for all things digital. With an innovative vision and a lot of hard work, SmartSites quickly became one of America’s fastest-growing digital marketing & SEO companies.

Our relentless focus on our clients has led us to over 100 5-star reviews since our inception in 2011. When Dun & Bradstreet asked, "How satisfied do you feel about the quality of service?" we scored a phenomenal 97%. We keep our clients happy by delivering results that exceed their expectations.

Call (201) 870 6000 for a free consultation!

Think Web. Think Smart.

Read Our Reviews. Explore Our Case Studies. Learn About The Company. Meet The Team.

What clients say

Review Analytics of SmartSites

Every review is verified through Goodfirms before it's published.

4.916 Verified Reviews
Quality4.9
Schedule & Timing4.8
Communication4.9
Overall4.8
Review Summary
Summarized from 16 verified reviews · Updated August 2026
Clients describe SmartSites as a professional digital marketing agency known for strong communication, attention to detail, and reliable deadline management. Reviews highlight the team's market knowledge, results-driven strategies, and personalized approach to SEO and digital marketing. Customers report fast turnarounds and measurable improvements in online presence, with teams delivering polished work across multiple projects simultaneously.
✦ AI-generated summary. May not reflect every review.
Detailed Reviews of SmartSites
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What reviewers mention most

Thomas Howard
Thomas Howard, Writer at Authors HouseVerified Review
Posted on May 12, 2025

We had a great experience overall.

Overall rating4.0
Quality5.0
Communication4.0
Schedule & Timing4.0
Web DevelopmentSoftware DevelopmentWeb Design

Working with SmartSites has been an exceptional experience from start to finish. Their team took the time to understand our business goals, target audience, and industry challenges before crafting a strategic plan tailored to our needs.

The Custom Documents
The Custom Documents, Marketing Manager at The Custom DocumentsVerified Review
Posted on Apr 30, 2025

SmartSites boosted our online presence with targeted, effective digital marketing strategies.

Overall rating4.0
Quality4.0
Communication5.0
Schedule & Timing4.0
Digital MarketingSocial Media MarketingSEOPPCBrandingEmail MarketingInfluencer Marketing

We hired SmartSites to handle the digital marketing for The Custom Documents, and the experience was smooth from start to finish. Their team took the time to understand our niche and crafted a tailored strategy that significantly boosted our online visibility and traffic. They managed everything from SEO and PPC to content marketing with regular updates and transparent reporting. Communication was always prompt, and they were open to feedback throughout the campaign. Overall, SmartSites proved to be a reliable partner for scaling our digital presence.

Grow puffery
Grow pufferyVerified Review
Posted on Apr 7, 2025

At Grow Puffery we help local businesses thrive online by delivering result-driven digital marketing

Overall rating5.0
Quality5.0
Communication5.0
Schedule & Timing5.0
Digital MarketingSocial Media MarketingSEOPPCBrandingEmail MarketingInfluencer Marketing

GoodFirms is a highly valuable platform for digital marketing professionals and businesses alike. It offers a reliable space to discover top-rated service providers across various industries, making it easier to connect with potential clients or partners. The user interface is clean, the review system is transparent, and the directories are well-categorized for easy navigation. As part of Grow Puffery, we’ve found GoodFirms to be an excellent resource for building credibility, showcasing our services, and gaining visibility among local and international businesses. Highly recommended for agencies looking to grow their online presence and reputation!

Ahmed Mahmoud
Ahmed Mahmoud, Mangar at Decoration OneVerified Review
Posted on Sep 17, 2024

Working with SmartSites was an excellent experience, significantly improving our SEO.

Overall rating5.0
Quality5.0
Communication5.0
Schedule & Timing5.0
Digital MarketingSocial Media MarketingSEOPPCBrandingEmail MarketingInfluencer Marketing

My overall experience with SmartSites was exceptional. They developed a tailored SEO strategy that helped increase our online visibility for key products like Islamic ornaments, quality glassware, and Islamic frames. Their team was professional, responsive, and consistently delivered measurable results. Through their optimization, we saw a significant boost in organic traffic and higher rankings for targeted keywords. This has led to a noticeable increase in customer engagement and conversions for Decoration One.

Justin Bodenhamer
Justin Bodenhamer, Founder at Equity ProsVerified Review
Posted on Jan 8, 2020

GREAT COMPANY

Overall rating5.0
Quality5.0
Communication5.0
Schedule & Timing5.0
Digital MarketingSocial Media MarketingSEOPPCBrandingEmail MarketingVideo Production

Dylan is amazing, great communication and fun company to work with. Provided great results

Jeff Van Blarcom
Jeff Van Blarcom, Founder & Managing Director at The Securities Institute of America, Inc.Verified Review
Posted on Oct 24, 2019

Securities CE Website and Digital Marketing Partner

Overall rating5.0
Quality5.0
Communication5.0
Schedule & Timing5.0
Web DevelopmentWeb DesignDigital MarketingSocial Media MarketingSEOPPCBrandingEmail MarketingVideo Production

I have been working with Matt and the SmartSites team for about a year on website design and development, SEO consulting, and ongoing marketing services. They have a full team of experts who can assist with various stages of the project depending on the specific task. Each person brings a unique idea and solution to the table.

Lara Henawi
Lara HenawiVerified Review
Posted on Aug 5, 2019

SmartSites is the best, hands down.

Overall rating5.0
Quality5.0
Communication5.0
Schedule & Timing5.0
Digital MarketingSocial Media MarketingSEOPPCBrandingEmail MarketingVideo Production

SmartSites is the best, hands down. They've helped our e-commerce store improve in so many ways through their marketing and advertising tools. They are thorough and always available to help and answer any questions that we have. We are extremely happy with their services and are very excited to see what more they can do for us in the future. Ludovica Lara Henawi

Jon Barr
Jon BarrVerified Review
Posted on Jul 24, 2019

Event Company Website

Overall rating5.0
Quality5.0
Communication5.0
Schedule & Timing5.0
Digital MarketingWeb DesignSocial Media MarketingSEOPPCBrandingEmail MarketingVideo Production

I had been looking for some help with online marketing for my event company and got referred to SmartSites by a contact in my industry. I have to say, the Melen brothers went above and beyond! Alex was always available to answer any of my questions and for someone who is a novice with this stuff he really broke down how to get my company and inventory more exposure online. I can not recommend these guys more!

Dr. Leonid Rubinov DDS PHD, Dentist at Real Smile DentalVerified Review
Posted on Jun 25, 2019

Working with SmartSites was extremely beneficial

Overall rating5.0
Quality5.0
Communication5.0
Schedule & Timing5.0
Web DevelopmentWeb DesignDigital MarketingSocial Media MarketingSEOPPCBrandingEmail MarketingVideo Production

I knew there was something that needed to be done with my online presence but I was challenged with what my primary focus should be. SmartSites was able to put all the pieces of the puzzle together. Michael spent time with me understanding who I wanted my target audience to be. This way, we were able to build a new website and created a strong online presence. Working with SmartSites was extremely beneficial for my practice and I would highly recommend them.

Debra Patane, Account Executive at Advertising FirmVerified Review
Posted on Jun 21, 2019

SmartSites are by far the most professional

Overall rating5.0
Quality5.0
Communication5.0
Schedule & Timing5.0
Digital MarketingSocial Media MarketingSEOPPCBrandingEmail MarketingVideo Production

SmartSites are by far the most professional, knowledgeable and efficient company I have ever worked with.

Dr. Alex Rubinov DDS MS, Dentist at Dr. Alex Cosmetic DentistryVerified Review
Posted on Jun 19, 2019

SmartSites is knowledgeable, understands your market and exceeds expectations

Overall rating5.0
Quality5.0
Communication5.0
Schedule & Timing5.0
Web DevelopmentWeb DesignDigital MarketingSocial Media MarketingSEOPPCBrandingEmail MarketingVideo Production

I have worked with this group for several years. We are in the process of a second website redesign. SmartSites is knowledge, understanding of your market and exceeds expectations. They are more than just a website company, let them show you how they can drive you more business!

Glenda Guevara, Account Executive at Automotive DealershipVerified Review
Posted on Jun 18, 2019

Great attention to detail, and they meet every deadline

Overall rating5.0
Quality5.0
Communication5.0
Schedule & Timing5.0
Digital MarketingSocial Media MarketingSEOPPCBrandingEmail MarketingVideo Production

I love working with the SmartSites team! Everyone is very knowledgeable, have great attention to detail, and they meet every deadline. They go above and beyond to get the job done. I definitely recommend everyone to them. Thank you team for all that you have done for us!

AnonymousVerified Review
Posted on Jun 18, 2019

The best digital marketing agency that exists!

Overall rating5.0
Quality5.0
Communication5.0
Schedule & Timing5.0
Digital MarketingSocial Media MarketingSEOPPCBrandingEmail MarketingVideo Production

Look no further. I have worked with many digital marketing agencies in the past and none of them compare to what you get with SmartSites. Amazing ingenuity; affordable prices; friendly staff; great results... what more can you ask for? I highly recommend SmartSites to any business looking for a digital marketing solution

Chris Anderson, President at Anderson AdvertisingVerified Review
Posted on Jun 18, 2019

These guys are the best - plain and simple

Overall rating5.0
Quality5.0
Communication5.0
Schedule & Timing5.0
Web DevelopmentWeb DesignDigital MarketingSocial Media MarketingSEOPPCBrandingEmail MarketingVideo Production

These guys are the best - plain and simple. They have the knowledge, capabilities and pleasant professionalism that makes for a great relationship.

Vladimir Byhovsky
Vladimir Byhovsky, Owner at www.StudioEsthetique.comVerified Review
Posted on Jun 13, 2019

Best digital marketing agency

Overall rating5.0
Quality5.0
Communication5.0
Schedule & Timing5.0
Digital MarketingWeb DevelopmentSEOPPC

Thanks to SmartSites’ efforts, cost per acquisition has halved while organic search rankings have increased. Unlike their competitors, SmartSites delivers consistent, high-caliber work that produces results. Transparent and collaborative, they've maintained open communication throughout the process.

Focus

Service Focus of SmartSites

How the team's effort is distributed across services.

20%20%15%14%10%10%5%

Industries Focus

10%5%5%5%5%5%5%5%5%5%5%5%5%5%5%5%5%5%5%

Client Focus

Small Business80%
Medium Business10%
Large Business10%

Executive Interview

Executive Interview of SmartSites

Michael Melen
Michael Melen
Co-Founder
Visit Profile

Please introduce your company and give a brief about your role within the company?

SmartSites is a leading digital marketing company based in New Jersey. We are a three-time fastest growing company (Inc5000) and top 250 private companies in New Jersey (NJBiz.) I am the Co-Founder.

Mention the objectives or the parameters critical in determining the Digital Marketing Strategy for a client.

Some of our initial questions to a client during a discovery call is: A. Lifetime Customer Value (i.e., a paid member is $2k in lifetime value) B. Timeframe (i.e., next board meeting to present results is in 6 months) C. Budget (i.e., $50k marketing budget) D. Their Goals (i.e., to make 100 new sales) From this, we can adequately suggest the proper strategies. For example, if the timeframe is tight – we would lean more heavily towards pay-per-click. Whereas if the goal is to achieve long-term sustainability, we will put more focus on organic SEO.

How does your company differentiate itself from the competition?

Instead of looking at competitors, we focus on providing value to our clients. If anyone researches SmartSites, they will find over 150 client testimonials on how we improved their business. This approach is much more effective and sustainable than comparing ourselves to others. If we can get 5x ROI on your business, what does it matter what gimmicks other agencies are trying to pull?

What industries do you generally cater to? Are your customers repetitive? If yes, what ratio of clients has been repeated to you?

We work mainly with small businesses. While we do have some “one and done” projects, over 90% of our clients are ongoing relationships.

Please share some of the services that you offer for which clients approach you the most for?

We have three core services: A. Web Design & Development B. PPC C. SEO This makes up a majority of our service offerings.

What do you find to be some of the most key factors for running a successful agency in the field of Digital Marketing?

An agency is only as good as its people. We acquire and retain the best talent – both for our NJ headquarters and also for our global offices. All of our team leaders have been with us for over 10 years. We are a bunch of extremely hard-working individuals who hold ourselves accountable for our work.

What are the key factors that you consider before deciding the cost of a project?

Paid Advertising: Fee is a percent of marketing spend. All Others: We follow cost-based pricing. i.e., a 100-hour project would cost a certain amount, regardless of the client’s business or industry.

What kind of payment structure do you follow to bill your clients?

We price hourly or fixed fee, depending on the scope. If the scope is well-defined, we can give a fixed cost for the project. Otherwise, we charge hourly.

What is the price range (min and max) of the projects that you catered to in 2018?

The price range of the projects that we catered in 2018 is: Minimum: $1k Maximum: $250k

Name a couple of activities that you think to provide the best ROI in terms of benefit/impact when it comes to different areas of Digital Marketing.

Recently, Google Ads has been giving clients fantastic returns. The reason is that we are a Google premier channel partner, which allows us to use the latest & greatest in their platform. Enterprise clients are often too slow to keep up with the fast pace of changes in the platform, which gives our small business clients an advantage.

Where we are

Locations (1)

Offices where SmartSites operates.

Headquarter
United States

United States

45 Eisenhower Drive, Suite 520 Paramus NJ
Jersey City, New Jersey 07652
(201) 870-6000